RHETRO & Co. is a global leader in entertainment design and brand strategies for theme parks, museums, retail, food & beverage, hospitality and other location-based experiences.

We work with brands and intellectual properties to develop, understand and evolve their stories into built environments.

RHETRO & Co., founded in 2004, is a cross-disciplinary design company dedicated to bringing engaging consumer experiences in themed entertainment, retail and hospitality to life.

Co-founders Tim Rheault and Steve Trowbridge lead an international team in creating industry-defining entertainment spaces and pragmatic design solutions on behalf of high-profile brands and intellectual properties. The company works on a collaborative basis with clients to transform concepts and ideas into three-dimensional environments that are at once cutting-edge and timeless.

RHETRO & Co. provides diverse services organized into three design practices: Experience Strategy, Design Architecture, and Production Oversight





RHETRO & Co has designed and produced some of the most visited destinations and attractions in the world.